Selling is the "key" ingredient in order to grow business and increase profitability

Focused specifically upon achieving profitable growth and expansion, Rick is a highly experienced and motivated sales, marketing, business & channel development professional, across a wide range of technologies, products and solutions. 


Specialist areas:

Sales strategy and revenue growth

New business development

Product launch/introduction

Market planning

Account management

Sales training, relationship building.


Extensive experience of introducing new vendors, products and technologies across Europe. Successful track record of building sales channels through distribution and resellers and of new product introduction, into manufactures, channel partners and End Users. Very comfortable negotiating at Cxx level. Broad knowledge and understanding of forecasting, budgeting, and business planning. Wide ranging involvement and understanding of marketing and PR.

To increase sales and profitability, contact Rick for an initial introductory, no obligation discussion, about your business, objectives and needs.Tel + 44 (0) 7789 871446 or email

Get in touch with Rick Dudson for free consultation

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